Long ago, in the textile heartlands of Nottinghamshire, there was a picturesque factory called Roy Lowe and Sons. It was run by Roy and his two sons, Tim and Martin. It was a happy factory and they made the best socks in the land until one day, an evil economic spell was cast that ground the proud machines to a halt.
The factory closed down. Myths about the abandoned factory floated on the wind around the county. Some people believed it was full of elves who still produced socks; others even claimed to have seen elves running out to do a cob run on Friday mornings. Myth grew into legend and things that should never have been forgotten fell out of memory.Until one day, a son of the third generation, Ben, a golden child with flecks of silver in his curly hair, was sweeping the factory floor when he came across what turned out to be a great mine shaft.
With a head full of adventure and a heart full of valour, he descended and found a mine full of elves who were proudly knitting the finest technical socks in the land. This gave Ben a marvellous idea. A treaty was formed with the elves and on this fateful day the SockMine was born!
Socks are to us what coal is to a mine – they’re the knitted pearls of energy that power us to excellence. And, if you’ll let us, we’d love to freshly mine the highest specification of technical socks especially for you. Whether it’s running, cycling, hiking, skiing or snowboarding that gets your adrenaline pumping, you can count on our socks to provide you with the finest podiatric comfort while you dig deep for the burn! If the fact that we’ve just expertly used the scientific adjective for ‘feet’ doesn’t convince you that we’re super-serious about hosiery, then we’ll drop in the fact that we’re the official licensee of Extreme Sports for socks, hats, gloves and scarfs – and those guys know a thing or two about technical sports gear!